Programs
Alone we can do so little, together we can do so much.
Our Team
Economic Impact Study A Regional Look
An in-depth analysis of how African-American tourism is driving economic growth in the State’s various regions. Delivers valuable insights into the economic contributions of cultural tourism, identifying opportunities for collaboration. By examining trends, challenges, and success stories, this update equips stakeholders with the knowledge needed to amplify tourism’s role as a catalyst for economic prosperity.
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Our Team
Conference & Regional Summits
Upstate - Midlands - Pee Dee - Lowcountry
This flagship event gathers industry leaders, stakeholders, and community partners to share insights, foster collaboration, and set the agenda for advancing African-American tourism. Through keynote presentations, panel discussions, and networking opportunities, the Conference/Summit provides a platform for showcasing success stories and developing actionable strategies that fuel economic growth.
Our Team
Digital Toolkit & Product Development
Toolkit Development To empower local businesses, entrepreneurs, and community leaders, we create comprehensive toolkits that serve as practical guides for leveraging the tourism industry. These resources include marketing strategies, best practices, and educational materials to help communities maximize their potential and participate fully in South Carolina’s thriving tourism economy.
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Our Team
Branding & Tourism Promotions
Branding campaigns highlight the unique cultural, historical, and artistic contributions of African-American communities across the state. Targeted marketing efforts, aim at increasing visibility, attract diverse audiences, and position SC as a leading destination for heritage tourism. This initiative not only boosts visitation but also strengthens local economies by driving tourism dollars directly into underserved areas.
Our Team
Greenville African- American Heritage Trail
This project celebrates the contributions of African-Americans in Greenville. The Trail connects key historical and cultural sites, offering an immersive experience while promoting local experiences, businesses and attractions. The accompanying calendar highlights Greenville events, festivals, and cultural milestones in drawing attention to African-American heritage and its pivotal role in shaping the city’s identity.
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Our Team
Greenville Reggae
Block Party
This event boosts heritage and cultural tourism in Greenville by featuring live reggae performances, local vendors, and community engagement activities that highlight the region. Designed to attract both residents and visitors, the event serves as a platform to showcase the cultural assets and foster economic vitality. The Block Party is not just entertainment—it’s a celebration of heritage, tourism, and community.
THE COUNCIL TEAM
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Chairman
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Communications
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Operations